MY CARE MATE

Year: 2016
WeMake @ Fastweb Digital Academy
UX UI Design workshop


WeMake logo

My Care Mate is an health app that helps patients to remember every step of their therapies whether these are pills, medicaments, physiotherapy activities or medical appointments.

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Pictures from the workshop held @CariploFactory

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REVERSE PSYCHOLOGY CONCEPTS

We approached this topic by applying reverse psychology concepts: we decided to link the app to a real person, the one that normally takes care of the user. Why? First of all, we wanted to switch the traditional roles between the User and the Avatar (normally either the user is the avatar or the avatar is an individual that the user takes care of - es: Tamagochi). In fact, this time is the Avatar that takes care of the User. Second of all, to have a fun side integrated in the app.

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USER FLOW

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CHARACTERS & NOTIFICATIONS

The fact that the app is linked to a real person who cares about the user's health, brings him/her in a mindset where theydon’t want to disappoint this person, so they are more likely to follow the therapy.  The fun side of the app has been appreciated by most users, which found that building avatars of their relatives was not only fun, but it turned out to be an interesting solution to bond with the app and to use it properly.

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Avatar moglie 2
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Avatar vecchietta
Avatar uomo

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PROTOTYPE

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